TO DOS: DAS BRINGT DER JOB Strategie & Wachstum: • Entwicklung und Umsetzung der Marketingstrategie • Verantwortung für Umsatz-, Conversion-, CAC-, CLV- und Profitabilitätsziele Shop & Channel Orchestrierung: • Gesamtverantwortung für alle internationalen Online-Shops und digitalen Touchpoints • Optimierung von Customer Journey, UX/UI, Conversion Rate und Warenkorb • Steuerung von Shop-Systemen (Shopware 6), Payment, Fulfillment und externen Dienstleistern Steuerung Marketing-Mix: • Weiterentwicklung der Performance-Marketing-Strategie (SEA, Paid Social, SEO, Affiliate) • Verantwortung für CRM, Marketing Automation und Retention • Sicherstellung einer Verzahnung von Brand-, Content- und Performance-Marketing Analyse & Steuerung: • Sicherstellung einer verlässlichen Datenbasis • Datengetriebene Entscheidungsfindung auf Basis von Dashboards und Reports • Budgetverantwortung und Forecasting • Kontinuierliche Markt- und Wettbewerbsanalyse Führung & Organisation: • Fachliche und disziplinarische Führung der Marketing-Teams • Aufbau klarer Strukturen, KPIs und Prozesse • Sparringspartner für Geschäftsführung und angrenzende Bereiche (IT, Product, Controlling) MUST HAVES: DAS BRINGEN SIE MIT Digital-Leader mit nachweisbarer Erfolgsgeschichte im E-Commerce und Performance Marketing; souverän in der parallelen Steuerung komplexer Themen und der Kommunikation mit allen StakeholdernTiefes Channel-Know-how in SEO, SEA, Content, Social (Paid/Organic), Retargeting, Influencer & AffiliateSicher im Umgang mit Shopsystemen (Erfahrung mit Shopware wünschenswert) und On-Site-UX.Data-Driven Mindset: Erfahrung in Web-Analytics, Tag Manager, KPI-Frameworks und ReportingInternational Fit: Sehr gute Deutsch- und Englischkenntnisse; Erfahrung in der Steuerung länderspezifischer Marketing-Setups.Leadership & Culture: Sie formen leistungsstarke Teams, etablieren klare OKR-Ziele inkl.
Main Responsibilities: Work directly with Sales Engineers, Product Sales Development Managers, and Sales ManagersAnalyze sales data and pricing trends to support improvements in market‑specific pricingTrack online pricing for vacuum pump technology to assess competitive positioningDesign and generate reports, dashboards, and visualizations for the management teamAttend sales meetings, business functions, service calls, and customer visits alongside account managers and mentorsSupport development of internal data strategies to drive pricing and market‑focused sales initiativesBuild an appreciation for how data influences direct and indirect sales and marketing strategiesPerform other related duties as assignedTo succeed, you will need Skills / Knowledge / Experience: Education level: Must be a Junior or Senior majoring in: Computer ScienceManagement Information SystemsBusiness / Marketing AnalyticsIndustrial Engineering Knowledge areas/Skills: Strong analytical and creative problem‑solving skillsProficiency in Excel and/or Python; Tableau or PowerBI experience preferredSelf‑motivated, independent, flexible, organized, and methodicalResults‑driven, accountable, and ambitiousAdaptability in a dynamic, fast‑paced environmentIn return, we offer We believe there is always a better way.
. • Responsible for observing and following all Environmental, Health and Safety rules and procedures. Your Profile • Must be able to read, write, and speak English. • Effective verbal and written communication skills. • Self-motivated and results oriented. • Ability to work in a team oriented environment. • Good manual dexterity and hand/eye coordination. • Due to the nature of work performed at this facility, US Person status may be required.
We are privileged to have such a strong brand. And with that privilege comes responsibility. That is why we must work together to keep our brand shining as brightly as possible – now and in the future. By polishing, protecting, and maintaining it properly, we can unlock our company's potential – for our customers, employees and shareholders, now and in the future.